Digital Signage is an alternative media placement that can be used by local community businesses to advertise their products.
It said alternative media placement, because the Digital Signage can provide audio / visual advertising at a price relatively cheaper than the media TV, Radio, Print Media and billboards or other conventional media.
It said alternative media placement, because the Digital Signage can provide audio / visual advertising at a price relatively cheaper than the media TV, Radio, Print Media and billboards or other conventional media.
Digital Signage have two model configuration, first model is Offline Digital Signage that using USB or media storage to sending content at locations display. The strong point Offline Digital Signage is no need network, lower cost than Online Digital Signage. Weakness of this model is need more time to broadcast content.
Second model is Online Digital Signage that using network (private or public) to sending or broadcast content at locations display. The advantage of using a network connection is the speed of change we are in there with the same content in a very short time. Speed is what will be the advantages for clients choose to advertise their products at our place than anywhere else. Another advantage of this product than similar products is its ability to provide clients the freedom to determine how many locations they want to place their ads and in locations anywhere. Weakness of this model is higher cost because needed higher bandwidth of network.
In this post, i will share about online digital signage, see the picture below :
From the picture above, we can see how the network become key success at online digital signage. And you can see the picture below to know details of Online Digital Signage Concept :
so do yo think is more advantage to do the off line or line?? Thanks
ReplyDeleteit all depends on the internet infrastructure in an area. If the Internet infrastructure is very good, the online digital signage is more effective and efficient, if not the offline digital signage is far more appropriate to be applied.
ReplyDelete